About this billboard

This digital board shows to traffic heading west on the Mass Pike, I-90, from Boston and suburbs in Metro West. This is the only high resolution digital board on the Mass Pike, I-90, in this area. There are no other billboards on the Mass Pike, I-90, on either side of the roadway for 14 miles past this unit. This assures advertisers that no competitive messages will be shown on other units. In addition, the long read time for this board assures high exposure for your message. This unit is a new build that is located only a few miles from the interchange between the Mass Pike, I-90 and I-495.